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Gift Card on air
To launch the Ceetrus Gift Card in 16 Shopping Centres all over Italy, we created a spot that - also thanks to the stop motion technique - expresses in an amusing and original way the concept of "a gift that is a thousand gifts". So we have created a colorful world in which "flop gifts" are banned and "top gifts" are multiplied, because with the Gift Card there are no limits! The first two commercials were broadcast before Christmas and on Valentine's Day and other subjects will arrive in the coming months to promote the card during the main holidays.
Gift Card video campaign
We have created a colorful world in which “flop gifts” are banned and “top gifts” multiply, because with the Gift Card there are no limits! The first two commercials were broadcast on Facebook, on Instagram (stories) and on some local TV before Christmas and on Valentine’s Day.
Other subjects will arrive in the coming months to promote the card on the occasion of the main holidays.