
Canali&C vince l’Agorà d’Argento
For the best unconventional communication, category Ambient Marketing with COM – Caselle Open Mall Destination Center.
COM Essence, was born as an integrated communication project realized on the occasion of Mapic France 2018 to promote Caselle Open Mall innovative Destination Center, which will open on the outskirts of Turin in 2022. For the project we have created an experiential space for visitors, characterized by a path of virtual reality and devices that stimulated the five senses in a futuristic journey of discovery in the new Mall.